DataLakeHouse | News and Insights

Stick around, take a look and read a while. Our team is cranking out some content we think you’ll appreciate. Get updates on things we’re working on, tip n’ tricks, industry insights, and other news to help you achieve data-driven goals.

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What is Marketing Analytics?

Marketing analytics is the process of gathering, managing, and modifying marketing data to uncover useful insights for making the best marketing decisions possible. Common Uses of Marketing Analytics: Track Marketing Campaign Performance The impact of

a dark blue crystal ball over the DataLakeHouse logo surrounded by several different types of graphs and charts with teal zeros and ones in the background is pictured to represent the insights and predictions offered by the DataLakeHouse platform that can guide effective business decision making

Insights and Predictions

Some of the insights and predictions you can find in DataLakeHouse to take the guesswork out of business decision making. The sole purpose of collecting data is to derive useful insights and predictions from it

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Turning Transportation Data into Dollars

Some of the ways data is utilized in transportation and logistics to improve operational efficiency and increase profitability. There is a vast amount of data collected within transportation and logistics, all of which can be

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The Benefits of Having a Single Source of Truth

If you’re struggling with data silos,  you need to read this 👇 When it comes to data, most organizations are practically swimming in it. Okay, maybe more like drowning in it! The amount of information

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ELT vs. ETL: A Mini Guide to Data Synchronization

The differences between ELT and ETL and how to decide which one you need.  ELT and ETL are acronyms for the extract, load, transform/extract, transform, load processes used to move data into a desired target.

dark blue outline of plate with fork and knife over a light blue circle next to dark blue outline of a martini over a light blue triangle next to dark blue outline of a brew kettle with hops over a light blue square with large green dollar signs underneath and a background made of orange zeros and ones to represent restaurant, bar, and brewery data

Turning Restaurant, Bar, and Brewery Data into Dollars

An overview of some of the many ways restaurants, bars, and breweries can ensure they’re maximizing the potential of their data. Just as in every other kind of business, restaurants, bars, and breweries all mainly

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Style Guide: Use of Hyphen or Underscore

For the DataLakeHouse team we actually had a drawn out conversation about style for all development principles. At least the basics for now. This involved “Do we use hyphens or underscores for development?”, “When do

Welcome to Data-Driven Decision Making for All

We’ve contemplated long and hard about the challenges that face the modern business with regard to data as an asset or “data as the new oil”. We’ve spent even longer toiling over and bringing solutions

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